Built for
Beauty and Cosmetics
Turn Beauty Conversations Into Confident Purchases
Help shoppers compare shades, build routines and find their next favourite across WhatsApp, Instagram, Messenger, Telegram and TikTok. ALAbrish brings AI agents, your team and purchase journeys together so every conversation has a clear next step.
Give every beauty question a useful answer
Make product discovery easier without making your shoppers repeat themselves.
Guide shade discovery
Ask about undertone, preferred coverage and current shade references to narrow the options. Bring in a beauty adviser when a shopper needs a closer consultation.
Build practical routines
Guide shoppers through approved product ranges based on their goals, preferences and budget. Explain product order and usage using your brand’s guidance.
Answer ingredient questions
Give AI agents approved ingredient lists, product descriptions and FAQs to reference. Route allergy concerns or questions outside that content to your team.
Turn launch interest into action
Send opted-in audiences relevant launch announcements and invite replies. Continue the conversation with product guidance instead of leaving shoppers at a broadcast.
Keep checkout close
Move from product questions to payment within supported chat journeys. Help shoppers resolve last-minute doubts before they complete their order.
Support the next purchase
Build replenishment journeys around purchase history from connected systems. Offer a timely reminder while giving customers room to change their routine.
Different beauty purchases need different conversations
Design guidance around the decision your shopper is trying to make.
Skincare
Ask about routine goals, texture preferences and products already in use. Share approved product information and usage guidance without diagnosing skin conditions or promising results.
- Routine discovery
- Ingredient information
- Adviser handoff
From a product question to a purchase
Use the journey builder to connect discovery, advice and checkout without forcing every shopper down the same path.
- 1
Step 01
Welcome the enquiry
Start with the shopper’s question, whether it arrives through an Instagram DM, WhatsApp message or another connected channel.
- 2
Step 02
Ask what matters
Collect a few useful preferences, such as desired finish, routine goals or price range, rather than presenting a long questionnaire.
- 3
Step 03
Offer a focused choice
Use approved product information to explain relevant options and their differences. Let shoppers ask follow-up questions or request a person.
- 4
Step 04
Help complete the order
Connect the conversation to your checkout or supported in-chat payment flow, with a clear handoff when your team needs to help.
- 5
Step 05
Continue with care
Set up consent-based follow-ups for usage guidance, feedback or replenishment, using connected order data where available.
Keep your expertise in the conversation
Automate everyday product guidance while keeping sensitive questions and uncertain recommendations with the right people.
Start with approved answers
Ground AI responses in your product information, usage instructions and store policies.
Set clear handoff points
Build routes to your team for adverse-reaction reports, complex concerns and unanswered questions.
Give advisers the context
Let your team review the conversation in the shared inbox before picking up the reply.
Keep claims responsible
Use brand-approved language rather than diagnoses, guaranteed outcomes or unsupported product claims.
Connect conversations to your beauty business
Bring daily service, campaign journeys and performance insights into one platform.
One shared inbox
Manage connected WhatsApp, Instagram, Messenger, Telegram and TikTok conversations in one workspace. Assign enquiries to the people best placed to answer.
150+ integrations
Connect supported commerce, CRM and business tools to bring relevant customer and order information into your workflows.
Relevant broadcasts
Build opted-in audiences around interests and available customer data. Tailor messages for skincare launches, seasonal makeup or replenishment.
Journeys you can adjust
Build branching flows for product discovery, purchase support and follow-up. Change the next step based on what the shopper tells you.
Visibility into service
Use analytics to review conversation volume, response performance and journey progress. Find recurring questions that deserve better product content or a clearer flow.
Beauty conversations, clearly explained
What to know before building your first customer journey.
Yes. Configure AI agents to guide shoppers using your approved product information and their stated preferences. Recommendations should explain relevant options, acknowledge uncertainty and offer a human handoff—not promise results or diagnose conditions.
Every conversation, one AI that never sleeps.
See how ALAbrish turns chats on five channels into revenue — in a 30-minute walkthrough.
