Turn WhatsApp Campaigns Into Conversations That Convert
Build opt-in audiences, send relevant WhatsApp campaigns, and automate what happens after customers reply. ALAbrish connects broadcasts, AI agents, payments in chat, and your shared inbox so every response has a next step.
- Customer messages
- ALAbrish AI acts
- Workflow runs
- Goal achieved
Give every campaign somewhere to go
A message starts the conversation. Build the answers, actions, and handoffs that keep it moving.
Send with a reason
Build broadcasts around customer interests, purchase history, or lifecycle stage using connected data. Give each audience a relevant offer instead of sending everyone the same promotion.
Answer while interest is fresh
Use AI agents to handle product questions and explain offers when campaign replies arrive. Bring a teammate into the conversation when a customer needs personal help.
Branch on customer intent
Create journeys that respond differently to a question, a purchase, or a request for assistance. Let customer actions shape the follow-up.
Move from interest to payment
Guide customers toward checkout with payment options in chat where supported. Keep buying instructions close to the conversation that prompted the purchase.
Keep replies out of silos
Manage WhatsApp campaign responses alongside Instagram, Messenger, Telegram, and TikTok conversations in a shared inbox. Route questions to the right team without losing the thread.
Learn beyond delivery
Use analytics to review campaign engagement and journey performance. Find where customers respond, need help, or stop progressing.
Match the message to the moment
Build repeatable journeys for the occasions when a useful conversation can make a difference.
Welcome
Start with people who have agreed to hear from you on WhatsApp. Introduce your business, ask what interests them, and use their answer to guide the next message.
- Confirm expectations
- Capture interests
- Guide discovery
Build the follow-through before you press send
Connect your audience, message, and response journey in one campaign workflow.
- 1
Step 01
Connect your customer data
Bring relevant CRM, commerce, and customer data into your workflow through ALAbrish’s 150+ integrations. Decide which events and attributes your campaign needs.
- 2
Step 02
Define an eligible audience
Choose the segment, verify WhatsApp marketing consent, and exclude people who have opted out. Set a clear purpose for the campaign.
- 3
Step 03
Prepare the message and journey
Use an approved WhatsApp template where required. Map out responses, follow-ups, payment steps, and human handoffs in the journey builder.
- 4
Step 04
Test the conversation
Check links, data fields, AI answers, and routing before launch. Test what happens when someone asks an unexpected question or requests a person.
- 5
Step 05
Launch, review, refine
Send to your selected audience and monitor the response. Use campaign analytics and inbox conversations to improve your next audience, message, or journey.
Keep WhatsApp marketing connected to the business
Campaigns work better when the systems behind them can support the promise in the message.
Your CRM informs the audience
Use connected customer attributes to make targeting more relevant.
Your store informs the timing
Build journeys around available cart, order, and purchase events.
Your team handles the exceptions
Move complex requests from automation to people in the shared inbox.
Your other channels stay in view
Manage Instagram, Messenger, Telegram, and TikTok conversations alongside WhatsApp.
Protect the relationship behind every send
Use automation to make your marketing more useful—not simply more frequent.
Consent comes first
Build campaigns for people who have agreed to receive WhatsApp marketing. A phone number alone is not permission to send promotions.
Plan around WhatsApp rules
Use approved templates when required and account for messaging windows. Template approval does not replace consent or guarantee delivery.
Give every reply a route
Plan for product questions, buying intent, complaints, and opt-out requests before launching a broadcast.
Know when to stop
Design journeys to respond to connected purchase events and customer preferences. Avoid sending the next sales reminder after its purpose has passed.
Make human help easy
Give customers a clear path from an AI conversation to your team. Automation should resolve routine questions, not block meaningful ones.
WhatsApp marketing automation, explained
What to know before building your first campaign with ALAbrish.
It is the use of audience rules, broadcasts, and automated journeys to send relevant WhatsApp messages and handle responses. With ALAbrish, you can connect those campaigns to AI agents, a shared inbox, payment options, and customer data from integrated tools.
Every conversation, one AI that never sleeps.
See how ALAbrish turns chats on five channels into revenue — in a 30-minute walkthrough.
